Google recently came out with a newfeature, called section targeting, thatlets you recommend sections of yourcontent that you'd like us to give weightto or de-emphasize when targeting Adsensead to your site's content. To apply section targeting, you'll haveto add a set of special comment tags toyour HTML code. These tags will mark thebeginning and end of whichever section(s)you'd like to emphasize or downplay for adtargeting. You can put the following tags aroundthe content that is most relevant: <!-- google_ad_section_start--> <!-- google_ad_section_end--> For example, your source code my looksomething like this… <HTML>
<HEAD><TITLE>Web SiteTitle</TITLE></HEAD>
<BODY> <!--google_ad_section_start--> Your Main Content Goes Here. <!--google_ad_section_end--> </BODY>
</HTML> And you should also put the followingtags around sections of your site that youdon't want Google to target: <!--google_ad_section_start(weight=ignore)--> <!-- google_ad_section_end--> You could put these tags around yoursite's navigation, for example. You can put these tags around multipleparts of each page if you want.Nonetheless, remember that Google onlytakes it as a suggestion and might canignore your tags if it wants to. The downside to this feature is that ifyou put these tags around a section ofyour web site that doesn't have a lot ofcontent, there is a good chance you couldend up with Public Service Ads (PSAs). A lot of people have been calling for afeature like this that will help make sureour ads are as targeted as possible. Itlooks like Google is listening… andthat's a good sign! |