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ADSENSE DICTIONARY
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- Bad Neighborhoods
- Sites that violate Google's guidelines are considered to be in bad neighborhoods. You shouldn't link to sites that are considered "bad" because, not only does Google penalize bad sites, they also penalize sites that link to them.
- Banner
- An image file that displays an online advertisement, typically sized for placement at the top or bottom of a Web page and linked to another page.
- Banner Blindness
- A phenomenon where a website visitor completely overlooks a banner because they've seen them so many times.
- Blog
- Short for weblog, a personal journal published on the Web. Blogs frequently include philosophical reflections, opinions on the Internet and social issues, and provide a "log" of the author's favorite web links. Blogs are usually presented in journal style with a new entry each day.
- Blog and Ping
- A technique for getting search engines to spider your web site quickly. Basically, you add entries to a blog with links to your web site and then ping other web sites to let them know you updated your site. When you ping yahoo, for example, they will send their spider to your site to see the new content. This helps you get indexed into Yahoo quicker.
- Blogger
- A service that provides Web-based tools used by individuals to publish to the Web. Also a word generally used to refer to someone who blogs.
- Bookmark
- A method of storing links to individual web pages or web locations on your computer. Bookmark is the term used by Netscape; Favorites is the Internet Explorer term.
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