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For webmasters, Google Adsense is the
greatest thing to come along since
HTML!
The following are 12 reasons why you
should use Google Adsense:
- You can focus on creating
content. When it comes to selling
your advertising space, Google does all
the work for you. This allows you to
focus on improving or creating new web
sites!
- Google serves targeted ads.
For the most part, you don't have
to worry about the ads that Google puts
on your site. In most cases they are
the most relevant ads for your content.
Before Google Adsense, if the webmaster
wanted ads that targeted his content,
he had to manually find affiliate
programs that suited the content
himself.
- You get paid every month.
Affiliate programs have different
payment schedules. A lot of them pay
once every quarter (3 months).
Unfortunately, some smaller affiliate
programs never pay their affiliates!
Since Google is a big company with huge
financial backing, you don't have to
worry about them stiffing you.
- The ads don't annoy your
visitors. Unlike some banner ads,
Adsense ads won't irritate your users.
In fact, since the ads are targeted,
your users might actually find them
useful!
- Google displays the highest
paying ads. Google automatically
displays the highest paying ads on your
web sites because the sponsors have to
bid on placement. The ad in the number
one spot is usually the highest paying
ad.
- You control the look of the
ads. Google gives you the ability
to customize the color of the ad. You
can also pick from a variety of
different ad shapes. This allows you to
place ads without having to change the
design of the your site.
- It's quick and easy. Log in,
create the code, and paste it on your
web site. It doesn't get easier than
that! This is great if you plan on
creating a lot of web sites. You can
create a web site, insert the code, and
move onto your next web site.
- Google provides reporting tools.
Google tracks information about
your ads that you can use to maximize
your income. By using channels, you can
tell which ads are performing best and
which aren't.
- You only have to apply once.
Even if you have hundreds of web
sites, you only need to have one of
them approved. Thankfully this saves a
lot of time because you don't have to
wait 24 hours for Google's approval
every time you create a new web
site!
- You can block your competition.
You don't have to worry about your
competitors ads showing up on your web
site because Google allows you to block
their ads.
- Google has a large network of
advertisers. Since Google has a
network of over 15,000 web sites
advertising on AdWords, there are
plenty of ads for even the smallest
niches. Another benefit to having a
large network of advertisers is they
all try to outbid each other for the
best ad position. This means higher
paying ads for you!
- You can make a lot of money!
Obviously this is the number one
reason why everyone is so enthusiastic
about Adsense! When it comes to how
much money you can make… the
possibilities are limitless!
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